Diljit Dosanjh splits with manager Sonali

Recently, popular singer Diljit Dosanjh gently shared the news that he and his long-time manager Sonali Singh have parted ways. Diljit and Sonali’s partnership, which lasted for 10 years, has now come to an end, but why? Who is Sonali Singh, and what exactly happened? Here is all you need to know about the ‘Lover’ singer’s former manager and what happened.

Diljit Dosanjh and his decade-long manager, Sonali Singh, split; what happened?

The split between the two has come as a shock to many, and while no concrete answer has been shared as to how and why this happened, a spokesperson from The Hollywood Reporter India shared that "This is a big shock for people who follow Diljit’s journey. They’ve had a falling out, and it’s evident from the fact that Sonali no longer follows him on Instagram or manages his work."

Know more about Sonali Singh, Diljit’s manager for the past 10 years

Diljit and Sonali Singh had been working together since she featured as a marketing executive on the album ‘Bhangra Paa Mittra’, where Diljit Dosanjh was one of the featured artists, as per The Indian Express.The manager first began her education at New Delhi’s New Lancers Convent. After this, she pursued a diploma in aviation and hospitality management from Delhi’s Rai Foundation, all the while doing her commerce degree from CCS University as well!As for her career, it kickstarted around 2007 when she was a business development manager at Asian Business School. Her stunt there lasted approximately 4 years. She made a lot of switches after that and joined entertainment companies as well.

Her big break came after she was hired as Diljit’s manager in 2016. Singh had little to no knowledge of Punjabi music yet still ended up joining Dosanjh as his brand manager, helping him work his way towards global success.

Sonali talks about Diljit during an interview

The manager also ended up being listed in the ‘2024 Billboard Women of the Year list’ last year, after which she sat down for an interview and thanked Diljit Dosanjh for her success. She shared during the interview that “None of this would have been possible without my best friend and incredible human, Diljit Dosanjh.

Being a global manager is only possible because I had the privilege of working alongside a global artist of the decade.

As I always say, everything I could do is because of you! Thank you for putting your trust in me.”

Sonali Singh has been cited as one of the reasons for Diljit’s continuous success in the music and entertainment industry. She has also been extremely active with her social media platforms to share snippets and clips of Diljit from his jam-packed schedule.